In1965, Bimboreachedits twentieth anniversary. It was now a staple of Mexican families’ diets.
PeoplewerebreakfastingonBimbotoast smothered in honey, jam or butter; or ate doughnuts and pancakes. Sandwiches on white, wheat or toast were carried to school and office lunchrooms.More formal luncheons incorporatedBimbobreadcrumbsto lend flavor toother foods; doctors prescribed Bimbo toasttothe infirm. So-called “Telesandwiches” went alongside afternoons and nightsin front ofthe small screen. Kids got Gansitos and Bobonetes as treats for good behavior.And you certainlycouldn’t skip “pan Bimbo” for celebrations and get-togethers.